Name: Air Jordan 4 “Wet Cement”
Colorway: Smoke Grey/Cement Grey/Particle Grey/Iron Grey
SKU: FQ7928-001
MSRP: $225 USD
Release Date: July 27
Where to Buy: Nike
Update: We caught wind of a new all-gray colorway of the Air Jordan 4 back in May, and it has now been revealed to sport a “Wet Cement” theme that the Swoosh just teased. In addition to the previously discussed details from our original story below, the shoe is accompanied by an all-gray cement-themed shoe box. Release remains anticipated for July 27 via Nike SNKRS and select retailers at a starting price of $225 USD.
Original Story: We’re still a few months out from the opening ceremony for the 2024 Olympic Games in Paris, though brands are gearing up for a busy July. Coinciding with the return of the beloved international sporting event, Jordan Brand has a few releases prepared to celebrate. Previously, we caught glimpses at an Olympic-themed Air Jordan 38 Low and the return of the Air Jordan 6 “Olympic” colorway. Now, a “Paris Olympics”-themed pair of Air Jordan 4s has made an appearance.
Presented in a new all-gray finish, this take on the Air Jordan 4 may remind sneakerheads of one of the most sought-after collaborations of the 2010s — the KAWS x Air Jordan 4. While this take lacks the distinct “XX Air” at the heel and all of the other references to the artist, its suede and nubuck build reminds us of the legendary gray pair nonetheless. Its various gray hues adorn the sneaker as its wings and heel tab notably feature white specks throughout. Traditional Jumpman branding adorns the tongue tag and heel while the all-gray sole unit sports a visible Air unit at the heel.
At the time of writing, Jordan Brand has not confirmed any release details regarding this “Paris Olympics” iteration of the Air Jordan 4. Stay tuned for updates, including a complete visual breakdown, as we currently expect the new colorway to land on shelves starting on July 27 via Nike SNKRS and select retailers at a price point of $225 USD.