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Fashion / norda Is Launching the World’s Most Durable Duffle Bag

norda Is Launching the World’s Most Durable Duffle Bag

Montreal-based norda has made a name for itself among hardcore trail runners for its endlessly durable, incredibly adaptable footwear — and among street style savants for its clean designs, inspired by, among other things, the principles of Dieter Rams and the lines of the Porsche 911 — with its 001, 002 and 003 models garnering a devoted fan base. Now, however, the brand is expanding its non-footwear offerings with the norda Toolbox, a duffle bag made entirely of Bio-Dyneema, a material up to 15 times stronger than the same weight of steel.

The brand has only released teaser images and a handful of details so far, but the duffle appears to arrive in a white-and-black color scheme and boast multiple internal compartments for storage. It also comes with backpack straps, enabling users to either sling it over their shoulder or wear it on their back, and is even accompanied by a waterproof dry bag in “Stealth Black.” This isn’t the first time that norda has experimented with Dyneema applications outside of footwear: in 2022, they teamed with CIOMORO for a bespoke waterproof jacket made of Dyneema and limited to only 10 units.

You can expect norda’s Toolbox duffle bag to release on its webstore come June 18 at 9 AM ET. More details will likely be available then, so stay tuned.

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