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Fashion / Anti Social Social Club and UFC Reunite for Second International Fight Week Collaboration

Anti Social Social Club and UFC Reunite for Second International Fight Week Collaboration

Ahead of International Fight Week 2024, Anti Social Social Club has inked a second collaboration with UFC. Building on last year’s colorful, co-branded lineup, this latest team-up includes items with UFC superstars Conor McGregor, Jon Jones and Sean O’Malley, as well as a slew of fight-inspired accessories.

Leading the lineup is a logo-slapped varsity jacket, which sees the ASSC and UFC iconography plastered all over the front and back of its all-black facade. Hoodies and T-shirts, meanwhile, boast graphics of the aforementioned fighters, as well as updated takes on the duo’s shared iconography. Camo shorts feature the line’s mainstay fight glove motif, and socks are decorated with loud logo work.

Elsewhere, the collection hosts mouthguards, clocks, stools, umbrellas and neon lights. ASSC and UFC’s staple signage appears prominently across each item.

“I loved working with Anti Social Social Club on this project,” said Bruce Buffer, the official Octagon announcer for the UFC and the face of this collection’s campaign. “Bringing the energy and spirit of the UFC to the world of streetwear is an exciting opportunity, and I can’t wait for fans to experience it. Featuring legends like Conor McGregor, Jon Jones, and rising star Sean O’Malley, this collection embodies the passion, intensity, and style that define the UFC. It’s time to step into the ring and bring the Octagon to life!”

The Anti Social Social Club x UFC collection will become available to shop on the brand’s webstore beginning Saturday, June 29. Prices will range from $29 USD to $349 USD. Take a closer look at the line in the gallery above.

Click here to view full gallery at Hypebeast

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