Background / Op-Ed | Burberry ‘s Ray of Hope: A Britpop Revival
September 18, 2024
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Op-Ed | Burberry ‘s Ray of Hope: A Britpop Revival
The British mega-brand’s recent show offered a few clues about new CEO Josh Schulman’s strategy. Oasis’ reunion tour and the rise of #Britishcore on TikTok could give his plan a boost.