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Fashion / Scotch & Soda Teams Up With Joe Jonas for a Bold New Capsule Celebrating Self-Expression

Scotch & Soda Teams Up With Joe Jonas for a Bold New Capsule Celebrating Self-Expression

Scotch & Soda champions self-expression through its creative prints, versatile silhouettes and fine attention to detail, such as working with unexpected fabrics and applying ornate embroidery. The Amsterdam-based brand is constantly inspired by its home base also — infusing a sense of wonder and optimism into every collection.

Joe Jonas, an American pop icon, has been sharing his music with fans for nearly two decades, but he also channels his creative energy into photography Teaming up with Scotch & Soda as the brand’s first-ever ambassador, the musician was tapped to launch a capsule collection of men’s and unisex apparel and accessories.

The capsule seamlessly blends Jonas’ artistic influences with the brand’s free-spirited essence. Drawing from the ’70s and the American West, the collection features Americana-inspired elements, showcasing rich textiles like thick denim, durable corduroy, rich cotton and intricate stitching.

Additionally, the pieces also incorporate personal elements from Jonas’ journal, revealing his thoughts and words embroidered onto select pieces. The capsule features button-down shirts, sports-inspired jerseys, jeans, trucker hats, and more — all staple pieces that can be incorporated into a variety of looks, but share a comfortable, lived-in feel.

The Joe Jonas collection with Scotch & Soda signals a new era of self-expressive design for the brand. Shop the capsule collection, ranging from $58-788 USD, at scotchandsoda.com.

Click here to view full gallery at Hypebeast

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